Groovy
Groovy, a word originating in the Jazz culture of the 1920s, originally referred to the "Groove" of a song (its vibe or rhythm), but little by little it has been drifting into an adjective to describe something cool or good vibes.
Groovy Bcn was born as a Spanish streetwear brand in 2021, when three friends from different cities in Spain, but with a unique passion and attitude towards clothes and fashion, met on Erasmus in Portugal.
The three develop a "bromance" throughout this experience and upon returning to their
respective cities decide to start their own creation, something that despite the
distance that separates them, will keep them connected for life.